What is it?
A fractional Chief Marketing Officer (CMO) is a seasoned, senior-level marketing leader who collaborates, communicates, and drives the marketing and growth strategy for the business. They improve communication across internal departments and external stakeholders.
How does it work?
A fractional CMO can be deployed in different configurations to best suit each company. It is essential to remember that this model is only as effective as the people involved in it. The goal of a fractional approach is to reduce the time, expense, and risk of identifying the person who will lead the company's marketing efforts.
The Symbicore Fractional CMO service consists of senior-level marketing leaders working on a retainer basis and delivering multiple projects for a client company's marketing department over some time.
Powering Brands Globally Across 20+ Industries
Benefits
One of the main benefits of using fractional CMO services includes getting the best senior-level talent and expertise on your team without the time, effort, and expense of hiring a recruiting firm, interviewing multiple candidates, and hiring a full-time marketing executive.
If you can't afford a c-suite senior marketing leader, then you may want to consider hiring a fractional CMO who can deliver the marketing strategy and power business growth for your company.
5 Signs Your Company May Need Our Service
- Your marketing team lacks leadership & organization
- You'd like to start creating an internal team, but need the expertise to ensure efforts are aligned with business objectives
- Your sales team makes their own marketing materials
- Your business needs a fresh outlook
- Your marketing team is overwhelmed
- Your business doesn't need a full-time Chief Marketing Officer
Are you looking to?
Build an audience
Build loyalty with existing customers
Hire your own dedicated Fractional CMO
Marketing Policy & Procedures
We’ll work with you to craft your internal marketing policies that fit the way you run your business.
Marketing Strategy
Our powerful platform lets you create clear business objectives matched to a marketing plan that will help to support those objectives.
Coaching & Guidance
Full remote Marketing support, available to help by phone, email, or chat. Consider us an extension of your team.
Clear Objectives
Symbicore makes sure your plan is matched to specific actions and expected outcomes to ensure you reach your business's potential.
Our Symbicore Guarantee
At Symbicore, our purpose is partnership, so we like to keep things simple.
- No long-term contracts - we want to earn your business
- No set-up fees
- Excellence is our goal
- No surprises
- Transparency and communication is the key to our collective success
Your dedicated fractional CMO
Sidney Evans
Director, Marketing
Sidney Evans is a strategist that works with companies, founders and revenue-generating startups. He is a speaker, thought leader and expert on personal branding, leadership and communications. He has been published and referenced in Forbes, Branding Mag, Oracle Marketing Cloud, Black Enterprise Magazine and American Express Open Forum. He is a Forbes Coaches Council member. Also, he has mentored young entrepreneurs around the globe including for Start-Up Weekend in Stockholm powered by Google for entrepreneurs.
Do you still have questions?
If you are a start-up or SMB and require a customized service, schedule an exploratory call with us today!
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